Forget peak oil, Ikea says we've hit "peak stuff": It's curtains for home furnishings says sustainability boss Steve Howard Someone clearly got Marie Kondo's book for Christmas. Apparently we've reached "peak stuff", bringing to an and the era of cheap flat pack furniture frustration and a desire for the latest designer cushions, according to - of all people - an executive at furniture giant Ikea. "If we look on a global basis, in the west we have probably hit peak stuff. We talk about peak oil. I’d say we’ve hit peak red meat, peak sugar, peak stuff … peak home furnishings,” said Ikea's sustainability boss Steve Howard at the Guardian Sustainable Business debate. That's not contradictory with the Swedish furniture-maker's business plans to double sales by 2020, apparently. "We will be increasingly building a circular Ikea where you can repair and recycle products... If you look on a global basis, most people are still poor and most people actually haven’t got to sufficiency yet.

There is a global growth opportunity ... but it’s a distribution issue,” he said. It's curtains for home furnishings - Howard himself is using the term "peak curtain". Add that to peak emoji, peak beard and peak cafe as well as perennial talk of peak property. The prime London property market has peaked King float raises fears that Candy Crush has peaked Why 2015 is the year of emojis - in chartsI’ve lived in my apartment in Park Slope for about seven months now, yet somehow I’ve entirely neglected getting curtains for the windows in the living room. It never really occurs to me that this is a problem unless I’m home during the afternoon on a sunny day. At night, I like the uncovered windows … the streetlights outside, the domestic scenes illuminated in my neighbors’ apartments. But in the daytime, the sunlight really streams in, beating down so mercilessly on the little wooden table where I sit sipping my coffee that I start sweating even if I strip down to my underwear.

The sun may also may be damaging my laptop, I consider … but I do nothing about this (perhaps I am unconsciously "punishing" the technology for the hold it has over us all). But today I was seized by a mania of activity. Before I even knew what had come over me, I was striding off down the street toward the bus stop, bound for the shuttle bus that takes you out to the IKEA in Red Hook, where apparently they sell obscenely cheap furniture.Christmas Lights Inside Wine Bottle "Today," I crowed triumphantly, as the women with their baby strollers gaped at me in alarm, "I will buy curtains!" How To Mount Atv Tires On Wheels(However, being the type of person who obviously doesn’t ever buy furniture, I did sort of doubt the existence of this "IKEA" place — but I had talked to a few friends who said they’d actually been there, which tempered my skepticism somewhat.)How Much Does A Blower Cost For An Ac Unit

To my surprise, the shuttle bus arrived immediately, pulling up to the curb just as I got to the bus stop. The automatic door swung open slowly — but in a rather pleasant, friendly way, it seemed to me. I boarded jauntily, followed by a dozen or so other hopeful cheapskates and bargain hunters, and off we went. It turns out Red Hook isn’t so far from Park Slope at all, though as we rumbled past the numerous old factories, neglected warehouses and ramshackle storefronts that make up the landscape in between, I was reminded how truly crummy certain parts of Brooklyn are. Ah, but once you reach the waterfront, everything is freshly manicured and sculpted to perfection, and IKEA rises out of the ground like a giant blue-and-yellow mountain — like, truly, this is a … destination! Once inside the monstrosity, I immediately began to swoon. Every aspect of IKEA rebuffs me. I am an inept shopper to begin with. And on this scale it’s almost hopeless. An abundance of choices confounds me.

Crowds disgust and fatigue me. I forget what I’m looking for; I forget what I’m even doing; I forget who I am. "Who are these people?" I wonder, reeling — "are they like me?" I feel no connection to them … but I know that I am the strange one.— fortunately I brought a list! Yes, I excel at making lists, and I had enough foresight to measure each of my windows beforehand and mark down exactly what size curtains I would need. After a stressful and confusing detour through the "Showroom" area of the store, where they have all these depressing little rooms constructed entirely out of flimsy IKEA furniture and accessories, and where people lounge about senselessly on couches, or lay on beds, or walk in circles bumping into each other and mumbling apologies, as hordes of sugar-charged children run shrieking to and fro between their legs … after this misstep, I found the "Marketplace," where I could actually find curtains for sale. After pondering the parts that go into mounting a curtain rod to a wall for what seemed like an hour, I found some prepackaged rods that contained all the necessary brackets and end pieces and doodads and whatever-the-hell.

Then I settled on green curtains for the large windows — after being briefly tempted by dark purple ones but ultimately deciding that that was a little somber and strange, even for me. The smaller windows proved even trickier. IKEA is all about massive size, and it turns out they don’t even sell curtains small enough for my other windows. But I was saved by a sales girl who told me I could fashion curtains out of a piece of fabric, which she was kind enough to cut for me. As I staggered toward the checkout area, my eyes fell on a towering display of coffee tables — an item that is also conspicuously missing from my apartment. I settled on a simple model that was humorously and appropriately named "Lack." It comes packaged flat, in pieces, so I was able to drag that with me to the checkout area as well without too much trouble.And still they all move at a crawl. When I finally got to the register and paid, I asked the cashier what she thought the best way for me to lug all this home was.

"Buy a bag," she informed me flatly. I was very confused at first (as I often am), but it’s true — at IKEA the bags are not free. You have to buy one for 59 cents. I guess they get away with that because the bags are reusable and they’re able to market it as part of their "green" campaign, or some nonsense like that. As if by shopping at IKEA you are actually helping save the world. But when will I ever reuse a giant blue IKEA bag? Also, the cashier told me, I could make a handle for my coffee table over at the "Wrapping Station." I naively expected there to be an employee over there to help me — but really, once the shuttle bus drops you off at IKEA, you have to fend for yourself. I was able to make a crude handle by wrapping two pieces of rope around the package and looping a third piece through for the handle. By the time I got back to my apartment, the rope was cutting into my hand — I live several blocks from the bus stop — but the trip was a success. I probably won’t get around to actually hanging the curtains and assembling the coffee table for another week or so, but still, this constitutes a fairly major triumph in the life of a man like myself.