Would Don Draper approve these messages? With Mad Men's season five premiere bringing everyone's favorite vintage show back to television on Sunday, we decided to take a look back at the ads that influenced our dieting styles and body images over the years. It's easy to think of the current glut of half-baked weight loss solutions as a modern phenomenon. But these vintage advertisements for the wacky weight loss "cures" of yesteryear prove that snake oil and pseudo-science are not a 21st century invention. But from "obesity soap" to soda for infants, we can appreciate how far we've come over the past century in terms of understanding what our bodies need to function healthfully: Mad Men Sixties Advertisements Don Draper Ads Old Fashioned Weight Loss Ads Mad Men Advertiser10 Unbelievable Vintage Weight Loss Ads Begin your eating disorder right here. The little diet candy with the very unfortunate name. Because all that matters is that boys will look at you. If only it was this easy!

Betty Draper is not pleased with her weight gain. No, not pleased at all. Fat shaming at the turn of the 20th century. Well, in the advertising agency's defense, cancer will cause weight loss. There's a diet and exercise book included. So, it doesn't really have much to do with the suit, does it? At least they're organic! "Jar packed and sanitized" tapeworms - yum! Just push your extra skin in — that will work! 9 Most Cruel Revenge Sales 9 Shocking Cases of When You Are Too Fat To… 10 Terrifying Cases of Demonic Possession Suicide Notes: 12 Shocking Suicide Notes Bullying Stories: 8 Most Shocking Bullying Stories 10 of The Worst Teachers Ever 12 facts you didn't know about... 14 facts you didn't know about... 13 facts you didn't know about... Cat Shaped Egg Mold Wireless Bluetooth 360 Degree SpeakerThe Regina Georges Of The World Will Pay For Being Mean Later In Life, Study Promises This Gross Shower Maneuver Is Actually Really Good For Your Sex Life

This Company Is Trying To One-Up Uber’s Kitten Delivery Service By Bringing You Champagne These Pants Could Stop Your iPhone From DyingUsed Wedding Dress Sashes This Is How You Stop A Burglary At A Sandwich ShopCurtains And Valances Store The End Of The Slutburger? Best Weight Loss Program WinnipegTo Feature Ronda Rousey In Newest Commercial Mon, May 6 2013 In celebration of “International No-Diet Day,” let’s take a look at some truly awful weight-loss advertising of yore. These vintage diet ads from magazines and newspapers espouse novel ways to “wash away fat” and “reduce your flesh,” and assure us that popularity and “slender ankles” can be ours if only we buy whatever snake oil, fad or better-living-through-chemistry creation they’re selling.

If you think today’s diet ads are particularly bad, just give these a gander. For much of the 20th century, marketers didn’t really bother with little things like subtlety, political correctness or even the barest minimum attempt at avoiding body shaming. While there’s still plenty of wtf? weight-loss marketing around these days, you’d be hard-pressed to find ads that start by addressing “Fat People” or “Fleshy People,” or one advertising that “ugly fat makes you old before your time.” Um, I guess that’s progress? 1. Madame Nordica’s weight-reducing bath powder! Via CharmaineZoe on Flickr 2. The now infamous “reach for a Lucky instead of a sweet” campaign encouraged women to smoke cigarettes as a way of curbing food cravings. 3. Fat cigarettes will make you fat, but our special, slim lady cigarettes … 4. Another ad in which Lucky Strike attempts to fat shame ladies into smoking. 5. Reduce your flesh with weight-loss corsets, socks and muzzles.

A couple of them taken nightly “enables to you ‘slim while you sleep.’” Everyone knows “slenderness is the way to health, beauty and fitness,” obviously, so “start with Bile Beans to-night and make sure of looking and feeling your best in 1940.” Via Fit Villians on FacebookIf you think there are some crazy diet and weight loss products on today’s market, you won’t believe these vintage ads marketed to our grandmothers. Tape worms to lose weight, yeast pills to gain weight, electric shock devices to zap fat, fat jiggling machines, and more. The Tape Worm Diet This ad is unbelievably disgusting. Fortunately, many historians emphasize the unbelievable part. While some desperate dieters have resorted to consuming the illness inducing worms, most doctors doubt the possibility of the oral administration of tape worm eggs. Flesh Reducing Rubber Garments This fat loss ad is circa 1920’s and appeared in popular magazines such as Life, Cosmopolitan, and Harper’s Bazaar. 

Taking rubber to the blubber proved ineffectual. It would take nearly a century before the invention of non-invasive technologies like Liposonix or CoolSculpting before men and women could actually spot reduce stubborn fat deposits. No one is surprised by vintage cigarette ads that blatantly deny the health hazards of smoking, but this ad goes as far as to market the cigarette as an effective diet supplement for losing weight. A Spoon Full of Sugar Helps the Scale Needle Go Down? Right up there with the slimming cigarettes ad is this ad marketing sugar as a stimulating dietary supplement. This ad reveals how cultural and evolving our society’s concept of ideal body shape and size is. Ionized Yeast was marketed to help skinny girls gain more voluptuous figures. Beauty Ad Marketed at Men Although the beauty and weight loss industry primarily marketed to a female demographic, this ad reveals that men were not immune to the promise of miraculous body transformations.  

Now a days, men make up a large portion of the people who get laser hair removal, botox, and non-invasive body contouring. Vintage Double Chin Reducer This early 20th century ad marketed this contraception for the reduction of the double chin. The beauty industry would be inundated with numerous contraptions that claimed to get rid of the double chin. None of them worked. Fortunately, in 2015, the FDA cleared a non-invasive treatment to reduce a double chin, with  establishing the revolutionary device to be effective and safe. Hey Mom, Maintain Your Slim Figure with Meth Following WWII amphetamine was commonly prescribed for weight loss. And while taking the drug did help stay at home moms stay slim, saying they stayed fit and healthy would definitely be pushing it. Sweat Your Fat Away When a fitness expert tells you that the only way to get rid of fat is through work and sweat, they are probably not referring to the full body sauna suit. While this suit probably tipped the scale from pounds of lost water weight.

The instant dehydrator proved to be an ineffectual way to melt away fat. Nowadays, advanced technology has produced safe and effective non-invasive fat reduction treatments where you really can lay back, and have your fat frozen or melted. But this was not the case for the unfortunate users of the Relax-a-Cizor. This fat reduction device claimed to “reduce girth” via electric shock. The Relax-a-Cizor was introduced to the market in the late 1940’s with a price tag of $200, which would be about $2,000 today. The FDA banned the sale of Relax-a-Cizor for being unsafe in the 1970’s. You really can freeze your fat, you can melt your fat, and even zap it, but this vintage weight loss ad marketing the Belt Massager claimed to jiggle fat away. Your Grandma’s Version of Skinny Jeans These thinning jeans were not a fashion statement. Rather these inflatable pants were to be worn around the house for a miraculous reduction in thigh fat. If you are looking for a way to reduce thigh fat using a safe, effective, non-invasive method, check out this article: Thigh Gap: How to Lose Thigh Fat With CoolSculpting